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AdaptUltra: Caledonian Rebranding [return]
Launch of our New AdaptUltra range of products with an exciting range of samples.

We are extremely pleased to announce the rebranding and launch of our Caledonian range of products under our Adapt theme, which is already proving extremely popular with our customers, due to our innovative and flexible range of products. Some of the core products include:

MicroPeel: A versatile and high grade peelable. It is ideal for “re-seal” applications and does not lose its adhesion strength no matter how many times it is reapplied. MicroPeel does not leave any residue behind; works on different surfaces; and can either be paper or film based. There are also UV resistant grades available on request.



FlexiPeel: Excellent for high speed applications where a liner carried dry-tag is required, such as in bottling plants. It also offers the added benefits of being printable on both sides, instantly doubling the amount of information on a label. This makes it ideal for applications requiring detailed information.



Receptive FlexiPeel: Ideal for converters who wish to include any face material that they would like to transform, into an enclosed & dry product. It allows the addition of magnetic strips or RFID technology, which can be kept hidden by including a black-out backing to the material. Receptive Flexi-Peel can also be used for high quality two-sided printing. This makes it ideal for applications requiring detailed information.


DryPeel: Can be cleanly removed from most surfaces including paper, board, and plastics. When peeled off, the face paper is adhesive free and also leaves a clear adhesive free surface behind. This product is particularly useful for a variety of promotional applications.


DryPeel Tag: Suitable for any application where a retainable dry card is required. We can produce a liner-carried dry-peel material to almost any specification and across a variety of substrates including films and boards. When peeled off the card is adhesive free and also leaves a clean adhesive free liner behind.



HydroPerm: A water removable product with a special adhesive that aids removability under the required conditions. It is often used when the items being labelled are regularly re-used or re-filled. It is also useful within the recycling industry to properly separate recyclable and non-recyclable material.


Scott Coates, our Caledonian specialist, will be spearheading this project as the new AdaptUltra Project Manager and has big plans for its launch. Scott can be quoted saying “With this new re- branding and marketing effort, our specialist AdaptUltra products will be brought to the attention of targeted decision makers from the retail, manufacturing, marketing and design sectors allowing us to demonstrate the benefits and unique characteristics of our products with no dilution of our message”.

The AdaptUltra website (www.adaptultra.co.uk) is currently under construction and will be launched by the end of March 2009. If you require any further information you can contact Scott Coates on +44 (0) 7917 893 080 or email info@smcl.co.uk.

Posted on 01 July, 2009

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